WOW Pinoy

Gary Ruiz is lead exterior designer of ‘Green Car’

ON its 100th year anniversary, the world’s largest automaker, General Motors Corp. launched its much-anticipated “green” car, the Chevy Volt. Sharp, sleek, and sporty, it is vaunted to leapfrog all competitors in the race to bring the greenest, coolest environmentally correct car in the market. Proud of its game changing design and performance, GM promptly introduced its lead exterior designer to the press, particularly the Filipino-American media, since, it turns out, Gary Ruiz, 33 is a Filipino-American, born and raised in Cleveland, Ohio. This second generation Filipino-American understands Tagalog but can’t speak it well. No matter. His designs speak an international language well understood by all.

Ruiz initially studied pharmacology and was on his final year at Ohio State University when he grew enamored with industrial design. Quite a big shift from chemistry to engineering but Ruiz dove into it and, soon, was in the center of the world of automobile design. Shortly thereafter, he was assigned to a leadership position in one of GM’s high-priority projects, the E-Flex Design Studio, where he and his team were charged with the aesthetics of the exterior design of GM cars, particularly the Chevy Volt. He was also involved in the initial designs of the GM’s latest muscle retro-car, the 2008 Camaro. Ruiz is proudest of the fact that GM put in a concerted effort to produce a vehicle like no other — an electric car that’s “beautiful, and that’s going to decrease dependence on oil, reduce emissions, appeal to environmentally conscious drivers as well as to gear heads.”

Here is an electric vehicle that will run for 40 miles on single battery charge before it switches to gasoline use. In an all-electric mode, when the generator kicks in, it will rack up 100 miles to the gallon. The Chevy Volt has just catapulted GM to world prominence and, in Ruiz’s own words, “long term prosperity.” At 100 years old, GM has left big footprints in automotive history and is leaving fresh new ones at the forefront of the race to save the planet.

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